Well, we’ve been working all year to put together a top-notch, rethought Folio: Show that’s even more relevant to the media-ops class—the managers, directors, VPs and executives who get things done and want to learn more about who’s doing what that’s working in 2015.
We created new tracks—marketing, revenue and content—that reflect the leading edge of what works and the dead center of what’s proven to succeed. We lined up some spectacular keynoters, and created a great new keynote panel of superstar CMOs.
We redesigned our exhibit hall, and forged countless new ways for attendees and exhibitors to connect. In fact, our basic operating premise for the Folio: Show is that it reflects the issues, challenges and opportunities that so many people around the industry—publisher and vendor alike—talk about every day.
We established advisory boards for both the main Folio: Show and our exclusive, co-located CEO Summit.
We’re now within a month of the event, and after all the work we’ve put in so far, the response has been terrific. This is, truly, the single event in the magazine-media industry that you MUST attend. And it’s gratifying that so many people in the business recognize the essential value of this event, and the compelling need to be a part of it, on site, on October 19-21 in New York.
Here are some direct, first-person perspectives on the event from our advisory board members.
“It’s important to hear from CEOs and publishers what’s working for them, what opportunities they are excited about, and what they are planning for next year. Folio: events are top quality and help me to generate new ideas for my organization.”
Chapel Hill and Durham Magazines
“As leaders in media, we’re faced with continued and rapid change and it’s critical to get out there to events and share information, engage with other leaders and understand best practices if we want to succeed in growing our businesses.”
“The people you meet at the Folio: Show and by extension the new CEO Summit have been as helpful to our business as the outstanding content of many presentations. This industry is in transition with no clear port in sight, and those in charge need a place to network and discuss the disruptive forces we face.”
James G. Elliott Co.
“By tackling the toughest issues facing business leaders in media, these events are an imperative for those who want to stay one step ahead of the competition.”
President, Legal Media Division