In a whirlwind week for magazine media that saw some of the top editors in the industry stepping down, including Vanity Fair’s Graydon Carter and Elle’s Robbie Myers, Nancy Gibbs also departed Time. Now, in a development coming this morning, Edward Felsenthal has been named the new editor-in-chief of Time.
Felsenthal, 51, will be the 18th editor to lead Time since it was founded in 1923. As the brand’s digital editor since 2013, Felsenthal helped establish a 24/7 news and video operation. In the past four years during his tenure, the brand’s overall audience has more than doubled, and nearly 40% of Time.com’s audience are millennials, according to the company.
“I couldn’t be prouder of the tremendous transformation the Time team has made over the past four years, telling the stories of our time in entirely new ways with integrity and passion,” says Felsenthal in a release. “Our iconic covers have proved to be more relevant than ever, and I am honored to lead this trusted brand into the future. Nancy Gibbs welcomed me as a partner in Time’s mission from the day I arrived, and I am grateful for her friendship and stewardship of the brand.”
In 2016, Felsenthal was named to the additional role of digital director of Time Inc.’s News and Lifestyle groups, which includes Time, Fortune, Money, Health, Southern Living, Travel + Leisure and Food & Wine.
“Edward has the perfect skills and experience to lead Time into its next, exciting era. He has impeccable credentials as a journalist, he has proved his chops in both print and digital, and he has demonstrated his ability to provide Time’s unique and powerful form of storytelling to audiences on whatever platform they choose. There is no better choice to lead Time through the next phase of its transformation,” says Alan Murray, chief content officer of the brand, in the same release.
Before joining Time Inc., Felsenthal helped launch The Daily Beast in 2008 as its founding executive editor. Prior to that, he was a reporter and editor at The Wall Street Journal for 15 years.
Last month, Time.com reached a record-breaking 60 million unique visitors worldwide— a 37% year-over-year increase (Google Analytics) and the most traffic for any month in its history. The site also had more than 20 million on-site streams (Brightcove) and has extended its total social reach to more than 50 million since Felsenthal joined the brand.