Sussex, Wisconsin-based commercial printer Quad/Graphics has entered into a partnership with fellow Wisconsin printer HGI Company to provide both companies’ clients with a more complete range of products and services.
Under the agreement, which was announced this week, Quad/Graphics will purchase a minority interest in HGI, providing it with additional resources to expand its product line. HGI president/CEO Craig C. Faust will retain his position at the company as well as majority ownership.
The printers said the partnership will allow HGI to capitalize on Quad/Graphics’ technological capabilities, including high-speed, high-resolution digital presses, some with inline finishing capabilities; economies of scale and efficiencies through Quad/Graphics’ logistics services; comprehensive digital imaging services; extensive data and strategy services for leveraging customer intelligence to create personalized marketing programs; and a substantial geographic footprint spanning the U.S., Europe and South America.
According to Faust, HGI “will be able to make investments that will allow us to execute more quickly on our growth strategy in short- to medium-run length commercial print. We’ll also leverage Quad/Graphics’ cutting-edge technology and capabilities and operational expertise to better serve our clients and give them the most value for their print spend."
And through HGI, Quad/Graphics said it will be able to offer clients quick-turn commercial printing needs, including in-store/point-of-purchase materials; marketing collateral; short-run books, catalogs and directories; print-on-demand custom publications; and specialty binding.
In January, Quad/Graphics agreed to buy Worldcolor, formally Quebecor World, for an estimated $1.4 million stock exchange.