August / September 2015
The value of traditional advertising is no longer clear. New formats create as many problems as they solve.
Why Dwell Media made the surprising move to divest its flagship event Dwell on Design.
It’s one thing to say you’re using big data, it’s another to build a business off of it.
Association media groups are incorporating marketing communications with traditional content delivery strategies for a much more powerful voice of advocacy.
Editor-in-chief Meredith Rollins describes how the magazine’s Real Women Style Awards struck the right chord with its readers.
Women’s Running Issue: August 2015 Editor: Jessica Sebor Art Director: Erin Douglas Publishing company: Competitor Group Circulation: 45,000 Magazine covers are designed to make some kind of statement,
Publishers are using new methods to give advertisers a better picture of ROI.
Perspectives on scale from two publishing CEOs.