September 2014

How to Help New Sales Managers Succeed

  The most successful salespeople are often promoted to sales management. They have demonstrated knowledge of selling, and they have a pattern of success.

Community First: The New B2B Model?

It's been 18 months since UBM Tech officially killed its print magazines. In their place, the B2B publisher and events producer in the IT market has been developing a series of community-driven brands aimed at engagement online and at live...

The 2014 Audience Development Salary Survey

Ad page declines. Newsstand woes. Distribution messes. Postage increases. Digital growth.
It's no secret that audience development and circulation practices have been faced with a monumental set of challenges recently. As print becomes a smaller part of publishers' bottom lines, the...

Investing Outside the Box: The Daily Meal’s Test Kitchen

 While many publishers are weighing new technology investment priorities like ad platforms, video production or content management systems, Spanfeller Media Group's The Daily Meal has focused its attention on building a kitchen.

Going All-In On Data

Early this year, multi-market B2B media company Penton rolled out a major data initiative.

IDG’s Apollo CMS Makes a Case to Build It Yourself

Proprietary content management systems have been a hot topic in digital publishing over the past year. Companies like Vox, Say Media, Forbes and others have made huge commitments to building out their platforms to not only serve internal needs but...

The Business Journals Streamlines Fragmented Ad Sales Operation

Like many other tech investments, creating a more efficient workflow was The Business Journals' objective when it set out to implement a centralized, automated ad sales platform.The company, a division of American City Business Journals, which itself is a unit...

The Magazine Medic: Newsweek

  The Patient: Newsweek Age: 81 years Vitals: Weak Prognosis: Downward spiral   Occasionally we are presented with a patient that is half dead.