Folio: provides Publishers with the strategies, news and insight they need to drive audience engagement and revenue growth.
Our Engaged Audience of Decision-Makers
Total Footprint:* 707,514 Decision Makers
*Combined online/email/social media audience
They Want To…
Your Goals + Our Market Expertise = Actionable Business Intelligence
Partner your marketing goals with our editorial authority and access to key decision-makers to obtain the results you need in 2020. Our suite of Marketing Services was created because you—our customers—asked for it. Count on us to listen to your objectives and obstacles and devise solutions to exceed them. You can leverage our know-how and dedication into assets that you can use to position your company in the marketplace, expand your reach, and even arm your sales team.
Not all leads are created equal. We’ll help you reach potential customers whether they are in the awareness, consideration or intent stage of a purchase. Partnering with Folio: amplifies your brand’s visibility and keeps your sales team supplied with fresh leads.
Increase engagement and ROI with smart placement by leveraging the Folio: website, eletters and social media networks to get in front of the publishing executives you want to reach. All placements include detailed analytics on reader engagement. Use existing assets or work with our team on customized messaging.
Folio: conferences and awards programs are among the most prestigious our industry has to offer. Sponsorships include full benefits, from attendee lists and logo on all marketing collateral reaching more than 60,000 media professionals, to unparalleled event exposure.
Coming Together at Folio: Events
Folio: events offer significant face-to-face time with the smartest decision makers and influencers in publishing. Emerge as an innovator and trusted partner in your area of expertise by leveraging our thought-leadership sponsorships or keep your pipeline full with our Lead Gen sponsorships. 84% of Folio: event attendees have final decision-making authority, can recommend new products, or are significant influencers in the final purchasing decision.
Work with the Folio: team to craft a custom Executive Think Tank, designed specifically for your target prospects.
Folio: Think Tanks - High-level discussions that bring together select executives to discuss top trends in a specific area. As a sponsor, your company will emerge as a thought-leader and trusted partner in your area of expertise.