Custom Publisher Launches Ritz-Carlton Weddings Magazine
Biannual title comes after McMurry suspended luxury magazine 6.
Less than a month after suspending publication of its ultra-affluent 6 magazine, custom publisher McMurry has announced the launch of Weddings by the Ritz-Carlton—a new partnership with the hotel company.
Reader and advertiser response to a test issue of Weddings that was published in 2006 was so strong McMurry and the Ritz-Carlton decided to make it an “integral part” of its publishing plan, publisher Tracie McLaughlin told FOLIO:. McMurry also publishes Ritz-Carlton magazine.
On board as Weddings’ editorial director is Carrie Tuhy, who helped launch InStyle and Real Simple magazines, McMurry said. The biannual title will be available in Ritz-Carlton properties around the world.
Another Ritz-Carlton magazine, Elevations, is published quarterly by American Express Publishing’s Custom Solutions division.