Karen Chevalier is a transformational leader at U.S. News & World Report. In her role as COO with oversight of the data, technology, social media, communications, events, and human resources departments, she has been instrumental in transitioning U.S. News from a weekly print magazine to a highly profitable, thriving digital news and information company that attracts over 35 million users each month.
Most recently, she led the company’s expansion into live media, overseeing two new event concepts—the STEM Solutions National Leadership Conference and the Healthcare of Tomorrow Forum—that leverage U.S. News’ expertise in education and healthcare. The events, which were profitable from day one, are fully integrated into U.S. News’ online editorial and digital advertising platforms and have seen revenue growth of more than 50 percent over the past three years.
Chevalier’s work behind the scenes has had a transformative effect inside and outside of U.S. News. Her efforts to establish dedicated communications and social media teams have expanded U.S. News’ reach among international and millennial audiences, which together account for over fifty percent of web traffic. In the past year, she doubled the size of the technology team and established a new data analytics platform, leading to company-wide growth and new product releases in education, healthcare and personal finance.
Most significantly, Chevalier spearheaded the development of two new technologies: a closed-loop billing system for digital advertising and a new content management system that scales efficiently for a major publisher and includes features such as versioning, track changes, and syndication of content. The technologies were designed to serve U.S. News’ needs, but are now widely marketed and in use across the media industry.