Ad Spending Skid Tacks on Another 3.9 Percent Dip in Q2 2015
Tom Zind
September 17, 2015
Kantar Media numbers show decline in magazine ads, increase in some digital.
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Tom Zind
September 17, 2015
Kantar Media numbers show decline in magazine ads, increase in some digital.
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Michael Rondon
September 16, 2015
Publishers are using new methods to give advertisers a better picture of ROI.
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Bill Mickey
September 16, 2015
It’s one thing to say you’re using big data, it’s another to build a business off of it.
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Bill Mickey
September 16, 2015
Why Dwell Media made the surprising move to divest its flagship event Dwell on Design.
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Kevin McKean
September 15, 2015
The value of traditional advertising is no longer clear. New formats create as many problems as they solve.
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Caysey Welton
September 15, 2015
82 year’s worth of issues available for $4.99 per month.
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dsikes
September 14, 2015
[Sponsored Content] For a long time, brands have been powerful symbols of ownership, identity and value. Magazine publishers are increasingly discovering how beneficial those symbols can be.
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Tom Zind
September 14, 2015
600-video library adds paid access revenues and boosts sponsorship opportunities.
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Tom Zind
September 10, 2015
ACQUIRE shoots for 7,000 attendee goal.
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Tom Zind
September 3, 2015
First-half 2015 numbers show worst-ever sales efficiencies; higher cover pricing isn’t helping.
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