Kelsey Lundstrom
April 16, 2015
We know that global ad spending is going to slow as it matures, but where will the next boom in digital spending occur as it levels off with social?
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FOLIO: Magazine Staff
April 9, 2015
[Sponsored Content] In the United States, 89% of consumers expect businesses to have a website, regardless of size or industry. But as any marketer will tell you, even in the Business-to-Business space, it isn’t enough to just have a website.
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Kelsey Lundstrom
April 7, 2015
A Q&A with Doug Grinspan, associate publisher of WIRED.
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Caysey Welton
April 2, 2015
Move doubles circulation, increases ad rates for the brand.
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Bill Mickey
April 1, 2015
The company, along with a network of other entities, is accused of charging as much as twice the regular subscription price and pocketing the difference.
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FOLIO: Magazine Staff
March 26, 2015
[Sponsored Content] Creating the best subscription plan for any content provider is a tall order: publishers have to juggle offering the content readers want on the devices and channels readers want to use, in the format readers prefer, at a price readers are willing to pay.
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Michael Winkleman
March 19, 2015
Writing content marketing and journalism are two different tasks, but too often they're approached the same way.
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FOLIO: Magazine Staff
March 2, 2015
[Sponsored Content] Boosting retention and revenue are on the front burner.
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Michael Rondon
February 27, 2015
Third-party integration is crucial as publisher needs escalate and fulfillment moves to the center of data strategies.
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Bill Mickey
February 27, 2015
A custom approach has pushed 250-percent ad growth for the site since last year.
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