Bill Mickey
March 12, 2014
It wasn't too long ago that print was considered the center of the wheel from which all other product platforms sprang out of. That's still the case for most traditional publishers, but the newer product platforms are where all the action is now.
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Michael Rondon
March 12, 2014
While publishers introduce new products and platforms at a breakneck pace, fulfillment companies are faced with either adapting legacy systems to meet the changing demands, or investing resources in creating solutions from scratch.Their universe is constantly expanding as new players with new technologies each have to be accommodated.
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Bill Mickey
March 12, 2014
Print these days is a medium of diminishing returns. There are pockets of brands where print revenues are increasing, but physical magazines are largely now kept around as a sometimes-important part of an integrated buy. And many executives have written off any notion of a return to print-based revenue levels pre-recession. The action and, naturally, investment are in digital, mobile and events.
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Bill Mickey
March 10, 2014
Hallmark Data Systems, a b-to-b focused fulfillment bureau, has partnered with ePublishing, a cloud-based enterprise publishing technology provider to integrate audience data services.
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Linda Ruth
February 28, 2014
I don’t have a complete new post today, just an update—but it’s an important one. My last post reported that PMG,
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Roy Beagley
February 27, 2014
Now is the time to plan your spring direct mail campaign. And just because you do not currently do one,
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Bill Mickey
February 27, 2014
Atlantic Media is losing another top executive. Scott Havens, The Atlantic’s president, is leaving the company to become senior vice president of digital at Time Inc.
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Jennifer Silber
February 26, 2014
In a new promotion that may serve to boost downloads and drive new user engagement, Barnes & Noble, Inc. is marketing its NOOK Reading App with a trial period of free content from a selection of books and magazines.
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Katelyn Belyus
February 25, 2014
I work for a small title, and we use one of the biggest fulfillment service bureaus (FSB) in the US.
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Bill Mickey
February 24, 2014
In a licensing agreement, Forbes has lent its name to a new group managed by payment solutions provider Lotaris. Called Forbes Digital Commerce,
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