Beth Braverman
February 14, 2019
Amid changing consumer perceptions toward paid content, publishers embrace both new and tested methods for marketing subscriptions and reducing churn.
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Greg Dool
February 1, 2019
The company says it's all-in on paid content, but will the strategy be a boom or a bust?
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Greg Dool
January 29, 2019
While limiting screen time is sensible, concerns about a broader need for "digital detox" overlook technology's benefits, argues Trusted Media Brands.
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Dean Horowitz
January 24, 2019
Growing your subscriber base after moving content behind a paywall requires continuous research into customer satisfaction.
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Greg Dool
January 17, 2019
A Q&A with publisher Tiffany Ehasz on how the epicurean title is drawing advertisers (and millennials) to the print magazine.
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Greg Dool
December 11, 2018
Partnering with Google and the Aperture Foundation, the sister to Pop-Up Magazine conceives another way to bring its magazine content off of the page.
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