FOLIO: Magazine Staff
January 28, 2006
Despite the influx of technologies that should make magazine workflow easier, the process of producing a magazine and bringing together all the components;editing, advertising, art;and sending it in a workable file to the printer is getting no less difficult or complicated.
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FOLIO: Magazine Staff
January 28, 2006
I'm a publisher who started as an editor. I've been an editor in chief, a group publisher, even an editor/publisher. It would stand to reason, then, that I would be an advocate for organizations promoting their top editors to publisher positions when practical.
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FOLIO: Magazine Staff
January 26, 2006
Digital production, embraced today by publishers and printers alike, now defines the trafficking, integration, and distribution of both advertising and editorial materials. Publishers receive ads via email, tap into their printer's workflow to make changes on the fly, check and approve pages on Web-based proofing sites, and communicate with their printer online in real time.
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Matt Kinsman
January 26, 2006
Regional magazines are consumer publishing's hottest category. It's also the category most likely to be a victim of its own success as the number of magazines serving the same market grow to ridiculous proportions.
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FOLIO: Magazine Staff
January 26, 2006
by Dale Buss Publishers and editors remain split on the value of blogs to their readers, their publications and their brands, and they're even divided on what makes a good blog. But many agree it isn't too risky or costly to find out whether their prejudices are correct.
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FOLIO: Magazine Staff
January 26, 2006
Magazine printing has evolved, expanded, and diversified to the point where, today, forward-thinking printers consider themselves "communications/information services companies." It wasn't so long ago that magazine production people talked with their printers about "film," "typesetting," and similar terms that, for the most part, have gone the way of the letterpress.
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Dylan Stableford
January 26, 2006
Mission: "Dedicated to the business needs and challenges of international marketing and media professionals as they participate in multinational branding."
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FOLIO: Magazine Staff
January 26, 2006
“What do you have that I can’t go after easily?” That’s the question Dan Bigman, Forbes.com managing editor, has been challenging b-to-b editors and publishers with recently. In January, he sounded some alarms at an editorial reception hosted by American Business Media, saying that he could easily hire “one of your editors” to replicate trade-style coverage.
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Dylan Stableford
January 26, 2006
Step Inside Design thought it was being cute when it used kittens on its December/January cover to portray the "Women of Design."Many of its readers, though, didn't.
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