Selling Social Media

February 23, 2012

As an element of a marketer’s branding strategy, social media is clearly a priority. Some publishers are finding ways to leverage their social graph as a part of their overall marketing package offers to advertising clients.

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The FOLIO 40: A Call for Nominees

February 7, 2012

The year, as it always does, has flown by and we’re already in the midst of compiling our annual list of the top innovators in the magazine business and the markets that intersect and influence it—the Folio: 40.

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