Bloomberg Media named marketing executive Andrew Benett global chief commercial officer, a new role at the company. Benett, who was most recently Global CEO of Havas Creative Group, will take over global responsibility for Bloomberg Media's sales, advertising operations, integrated franchises, consulting and marketing services.
Benett is also tasked with accelerating Bloomberg Media’s commercial success through the transformation of its business model, according to a release, evolving from core advertising sales to a more consultative, client centric model.
“Our ambition is simple and focused. Building on Bloomberg’s editorial leadership, world class global platforms, and unrivaled insight into the worlds business elite, we will create an entirely new model of media owner—one that marries the best thinking and talent from the worlds of consulting, marketing services and media," said Benett.
Benett spent the last 13 years of his career at Havas Creative Group, where he ultimately assumed the role of Global CEO.
Additionally, Sarah Halzack, currently a retail reporter for the Washington Post, joins Bloomberg’s Gadfly as a retail columnist. She fills a vacancy created by Shelly Banjo's move to Hong Kong to join Gadfly's APAC team as an industrials columnist earlier this year.
Here are the rest of this week's people on the move…
Rodale Inc. announced that Betty Wong Ortiz is the first female editor-in-chief of Runner’s World. She was most recently the director of editorial strategy and operations at Condé Nast’s Bon Appétit. Before that, she spent six years as the editor-in-chief of Fitness.
New York promoted Stella Bugbee to president and editor-in-chief of its fashion-oriented digital offshoot, The Cut. Bugbee had served as editorial director since the site's relaunch in 2012, growing its audience to 8.2 million monthly unique visitors this year, according to a release.
Forbes Media appointed Charles Yardley to the newly created role of GM for strategic partnerships Europe. Most recently, Yardley was COO at the London newspaper City A.M. He joined Forbes Media in 2004 and served as the company’s European managing mirector for five years until 2015.
Advance Publications Inc. announced that Janine McGrath Shelffo, co-head of technology, media and telecom, Americas at UBS Investment Bank, will join the company later this year as chief strategy and development officer. Before joining UBS, Shelffo helped shape the growth and acquisition strategy for Condé Nast Entertainment.
Diversified Communications has promoted Rick Watson to CEO of DBC Pri-Med, a division of the company. Watson first joined Pri-Med in 2002 and has held leadership roles in marketing, corporate development and general management. In 2012, Diversified Communications named him Pri-Med’s chief marketing officer focused on Pri-Med.com.
Julia Guerra joined Elite Daily as a writer covering personal health and wellness. She previously served as a beauty editor at BestProducts. She’ll continue her role as a contributing writer covering beauty for PopSugar and natural beauty for Organic Life.
