Lucky and shopping service provider Mall Networks recently launched an online shopping experience, pioneering a “fashion and beauty e-boutique” in which the editors can have a say in the search results.
Articles by Vanessa Voltolina
Ask any magazine publisher what their biggest win of the past year was and “surviving” is probably the first word out of their mouth. However, others have done more than just scrape by. Here, six publishers describe the initiatives that have helped put their businesses on a new path.
A Pair of industry Vets told listeners during FOLIO:’s “Analyzing Web Development Options” Webinar last month about the best tools for tackling site development on continually-shrinking budgets.
It seems like each digital platform has had its moment in the sun as the next new savior of print magazines—Web sites, PDFs, mobile, digital editions and e-readers. But based on a November Forrester Research study, “Publishers Need Multichannel Subscription Models,” which surveyed 4,711 U.S.
Even though most publishing salaries are in turmoil this year, art and production staff appears to have gotten through the worst relatively unscathed, according to the 2009 Folio: Art and Production Salary Survey, conducted by Readex Research.
Unlike many of their counterparts, circulation and audience development professionals have seen a nice incremental salary boost across the board, according to the 2009 FOLIO: Circulation Salary Survey conducted by Readex Research.
The Magazine Publishers of America announced today that the U.S. State Department has enlisted the magazine industry to help decorate 17 rooms for the holiday season at the U.S. State Department buildings in Washington, D.C.
During FOLIO:'s “Analyzing Web Development Options” Webinar Thursday, a pair of industry veterans offered advice and tools for publishers tackling site development with continually-shrinking budgets.
The number of outrageously poor digital alterations on magazine covers just grew by one. The latest: Demi Moore on W’s December cover.
Publishers originally embraced digital editions as an affordable, efficient way to serve readers overseas. But delivering content and managing subscriptions internationally requires publishers use a distinct set of tactics, like delivery incentives, subscription cuts and increased digital edition content, to bulk up their readership and save money on postal costs internationally.