Magazine publishers from all industry sectors are searching for ways to court new audiences, bring in fresh advertisers and expand their digital presence.
Articles by TJ Raphael
January was a big month for Time Inc.’s Cooking Light as the brand showed significant growth in key metric areas including unique visitors,
Like many magazine publishers, The Economist is transitioning from a legacy brand to a multi-platform media company. The reasons are varied,
Prevention.com has had four record-breaking months in a row, growing by an average of 200,000 unique visitors per month since October 2012.
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The magazine publishing industry got some mixed news on Wednesday, with the Alliance for Audited Media reporting that overall newsstand sales dropped 8.2 percent for the second half of 2012.
The United States Postal Service is not waiting for Congress to act as it slips deeper into fiscal insolvency. The USPS has announced that it will cut Saturday mail delivery to street addresses,
Google+ currently outranks Twitter as the number two social network after Facebook, with 343 million active monthly users, according to market research firm Global Web Index.
A newly formed joint venture between Mark Harris, co-founder and co-owner of National Publisher Services (NPS), and David Fry, chairman of NPI Ventures LLC and CTO of Fry Communications,
In media, the train never stops. Having big ideas or new plans of action for the year ahead enables publishing professionals with the ability to set and meet goals important to the overall growth of a brand and business. Here, Folio: checks in with sales executives, audience developers, designers and more—asking them to detail their top strategies for the next 12 months.