Articles by Stefanie Botelho

Behind Bloomberg Businessweek’s Site Redesign

Article categorized in News |

After relaunching its print product two years ago, Bloomberg Businessweek recently debuted a redesigned website to reflect the changes readers are seeing in print. A CMS overhaul, upgraded workflow and refreshed home page are all part of the final product.

Face Up: Print

MAGSTATSIssue #: 66.1Frequency: Bi-monthlyCirculation: 400,000Launched: 1940Publisher: F+W MediaArt Director: Ben KingEditor-in-Chief: Aaron Kenedi

HTML5: Assessing the Promise

Article categorized in News |

As publishers are quickly realizing, the digital conversion does not end with tablet-ready editions. 2011 was deemed “the second year of the iPad,” but 2012 is shaping up to be the advent of the mobile content focus (read: both tablet and smartphone-ready Web content).

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