Despite a stabilizing economy, many publishers still function with a “lean” staff. In order to accommodate growing digital demands and a wider advertising portfolio with a thinner team, some companies are finding solutions outside their office walls.
Articles by Stefanie Botelho
Time Inc.’s Southern Living looks to enhance its digital presence through a content partnership with country music broadcaster CMT. Southernliving.com will generate coverage around CMT’s Music Awards and other events,
Hearst Corporation has upped its equity interest in global credit ratings agency Fitch Group again, adding an additional 10 percent. The transaction, valued at $177 million, brings Heart’s total equity interest to 50 percent.
Forbes says goodbye to its executive editor Brett Nelson, this Friday, February 10. Managing editor Tom Post will succeed him. Nelson, who was with Forbes for 14 years, began as executive editor in 2008. Also at Forbes, Abram Brown is markets reporter.
In what Government Executive Media Group president Peter Goldstone calls “a new standard for best in class b-to-b websites”, Government Executive revamped its web presence.
Despite continued high hopes for the post-recession period, the magazine industry limped through the second half of 2011. ABC’s second-half 2011 FAS FAX reports total paid circulation stayed basically flat from second half 2010 to second half 2011,
The Bump Network, which houses TheBump.com, The Bump local guide and Breastfeeding.com, enters into a content partnership with Mamasource.com. Mamasource.com brings family-focused deals,
Paul Conley, a publishing vet whose experience runs the gamut from b-to-b to consumer financial journalism, is now editorial director with MyBankTracker.com. In this role, Conley will oversee the news and analysis operations of the site.
In a strategic move for both publishers, Conde Nast’s W Magazine and b-to-b jewelry publication JCK Magazine enter into a content partnership. Beginning with a consumer-facing study of jewelry purchasing trends, W and JCK will swap editorial copy online and in print.