IDG Communications is overhauling its back-end infrastructure with the launch of a new proprietary content management system it's calling Apollo.
Articles by Michael Rondon
Like a lot of covers Field & Stream has put out over the last 119 years, the May issue of the magazine shows a camo-clad hunter, bow in hand, looking ready to prowl off into the wilderness.
As print advertising dries up and digital revenue struggles to move from dimes to dollars, events have been an area of sustained growth for b-to-b media.
Spending on digital advertising is set to top $50 billion on in 2014, according to a recent report by market research firm eMarketer.And brands don't just want to show their face—they want to spur action.
UBM is adding to the wave of major event organizations investing in Mexico. The London-based show producer has acquired Expo CIHAC, what it calls one of the 10 largest trade shows in the rapidly growing Mexico market.Terms weren't released, though the construction industry association behind the show—Centro Impulsor de la Construccion y Habitacion A.C.
David Fishman is taking over as CEO of TV Guide Magazine after current chief exec Jack Kliger resigned Wednesday.The "planned transition" comes just six months after Fishman and Kliger were named COO and CEO, respectively, by the magazine's ownership group, OpenGate Capital.
With second-screen viewing on the rise and the lines between platforms continuing to merge, Spanfeller Media Group is looking to capitalize on its digital presence and enter the world of television.The publisher's largest site, The Daily Meal, is launching a television series at the end of this month in partnership with film and television producer, Ubiquimedia.
Content management is often a balance between systemization and customization. As digital lines blur—between products, platforms and the constantly evolving versions of each—there's pressure to standardize content so it can live on longer and in more places.
Despite the best guesses of b-to-b publishing CEOs, print revenue isn't going away and digital dollars aren't stacking up as fast as they thought (or, maybe, hoped) they would.Print advertising still accounted for more than half (52.5 percent) of total revenue last year for the 100-plus respondents to FOLIO:'s 2014 B-to-B CEO Survey.