It may not be too long before publishers know exactly how much their magazines are being read in public waiting rooms, according to Mediamark Research and Intelligence.
Articles by Joanna Pettas
A lot of people scratched their heads when word got out last month that Sid Evans, editor-in-chief of Field and Stream, was moving over to Garden and Gun, a high-end Southern lifestyle magazine that launched in April.
This month: Scholastic Administr@torIssue: October/November 2007Frequency: 8 issues per yearLaunched: Winter 2002Circ: 100,000Editor: Kevin HoganPublishing company: Scholastic
The line between advertising and editorial isn’t getting blurry. It’s getting blingy.
Scientific American’s recently redesigned Web site is sleek, choc-full of all the bells and whistles (blog posts, slide shows, videos, multimedia,
People magazine gets around.
Active Interest Media is launching a bi-monthly custom magazine for Whole Foods, set to hit Midwest stores in January and Rocky Mountain region stores in March.
Martha Stewart Living Omnimedia's Body + Soul magazine is planning to up its ratebase to 550,000, a 22 percent jump from 450,000 this year and its sixth since MSLO took over in 2004. The magazine also plans to put out 10 issues next year, up from eight this year.
Hachette Filipacchi Media announced Wednesday its plans to form a Photo/Electronics Group around its American Photo, Popular Photography, and Sound & Vision magazines, and its PopPhoto.com and SoundandVisionmag.com sites.
Speculation continues to swirl among bloggers and tech-industry watchers like TechCrunch that Google may soon make a move into the custom magazine market. The company was granted a patent earlier this month that would enable its users to search for content on the Internet and create a custom magazine that includes custom advertising content.