Jessica Perry, SVP of Publishing & Media at one of America's largest professional associations, chats with Folio: about drawing audience feedback and the differing benefits of print and digital.
Articles by Greg Dool
Convenience and drug stores, craft and women's magazines suffer the worst declines as North American revenues dip below $2.5 billion.
Longtime president and editor-in-chief joins New York Times as editorial page director; Bob Cohn named sole president of The Atlantic.
Alliance for Audited Media says the new offerings address modern challenges and go "well beyond a static audit report."
Folio: chats with Maris Kreizman, Kickstarter's publishing outreach lead, about why Kickstarter can breathe life into would-be magazines.
Revamped print edition and mobile-optimized website come as part of an effort to build on subscription-based digital operation.
Non-traditional products and services are key for fulfillment providers, publishing clients alike, according to the 2016 Fulfillment Services Bureau Survey.
Tips from some of today’s top designers on what goes into covers that build audience relationships and move brands forward.
The move marks Omeda's second acquisition in a month as it looks to serve clients through an industry-wide transition "from print to digital to data."
Maintaining a direct audience relationship is key in generating revenue from enthusiast-branded events.