The six largest publishers hold the key to the newsstand's survival — if they work together.
Articles by Baird Davis
How reckless circulation practices only accelerate the demise of consumer magazines.
In the rush to the digital future, publishers have taken their eyes off the “print-ball.”
You might have noticed that high priced "book-a-zine" products, carrying the brand name of well-recognized publications, are appearing more frequently on the newsstand.
Consumer magazine publishers are learning how to cope in an environment racked by massive shifts in technology that have altered how people consume media.
For the last five years publishers have been digging ever deeper in the newsstand coal mine, seemingly blind to the dangers that lie below.
To paraphrase Senator John McCain—let’s have some straight talk. The newsstand as we know it is nearing endangered species status.
Consumer magazine advertising sales modestly increased in the first half of this year. However, the newsstand situation continues to baffle.
Contrary to popular belief the sky is not falling on the consumer magazines business. It might not be all peaches and cream,
Newsstand sales in the second half of 2009 were dreadful, but in the wreckage there are some hopeful signs that the worst may be over.