Whitepapers

Accelerate Digital Initiatives: DAD, Custom Publishing and Vertical Content Delivery Quick Start Packages

Accelerate your digital initiatives with three Quick Start packages from Mark Logic: Digital Asset Distribution, Custom Publishing, and Vertical Content Delivery. These packages are a combination of software license, maintenance and services. Our customer solution experts will use our specific project methodology and toolset to deliver a fully-functional, turnkey application.

Internet Publishing Wars

If the Internet is all about content, magazine publishers should logically have had a head start on everyone else in the race to online success. In fact, many have found themselves lost. The Internet has become a great equalizer, and by eliminating the need for buildings, presses, trucks, and, in some cases even experienced writers, it has turned Internet “publishing” into a free-fire zone. This white paper, “Arming for the Internet Publishing Wars”, presents a model for successful Internet Publishing.

Magazine Mailing Trends

Getting into the co-mailing game. Learning the lay of the land before you make your move.

Outsourcing Magazine Production and Digital Data Conversion to India

Cadmus Communications and Folio: present a report on the opportunities available for outsourcing two of magazine publishing's most labor-intensive operations.

Digital Magazine Trend Watch

Texterity and Folio: present an authoritative report on emerging opportunities in the digital magazine space.

Supercharging a Magazine's Mapping System

EFI and Folio: present an analysis of how a robust mapping and layout application can save your production department time and money.

The Power of Print in an E-Marketing World

Fostereprints and Folio: present a comprehensive report on how print fits in the new world of e-mail and online marketing.

Outsourcing Strategies for Publishers

Fostereprints and Folio: present a comprehensive analysis of what outsourcing jobs, including reprints, can best lead to higher profit margins and long term growth.