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Internet Publishing Wars


If the Internet is all about content, magazine publishers should logically have had a head start on everyone else in the race to online success. In fact, many have found themselves lost. The Internet has become a great equalizer, and by eliminating the need for buildings, presses, trucks, and, in some cases even experienced writers, it has turned Internet “publishing” into a free-fire zone. This white paper, “Arming for the Internet Publishing Wars”, presents a model for successful Internet Publishing.


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