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 <description>Why Publishers Are Building New Repositories for Content DeliveryThe most successful online publishers are adopting the XML format for creating, storing and delivering online content in a way that is easily consumable and searchable by users.

Learn more about the trend toward  XML content repositories in this live, educational webinar, featuring Luther Andal, Director of Technology for Blood-Horse Publications and Matt Turner, Senior Consultant for Mark Logic Corporation. They will discuss the relevance of native XML repositories and metadata, and how this type of repository can help you create derivative products by leveraging existing content. Luther will share his own success story, including the business drivers and pain points that led to a centralized repository, convincing management to invest in technology, and lessons learned. 
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 <pubDate>Tue, 20 May 2008 13:02:16 -0400</pubDate>
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 <description>Smaller Publisher’s WorkshopThe smaller publishing company&#039;s operation has the same objective as the larger company, but that&#039;s where the similarities end. From the reliance on outsourced solutions to the enormous differences in scale, smaller publishing is unique. In this session, we look at strategies for success.</description>
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