Webinar: The Digital Edition - Reimagined
Thursday, May 22, 2014 - 2:00pm - Watch Now
The first generation of digital editions brought with it many benefits; savings on print and distribution created a niche for the product to survive. But a new era brings with it new expectations from readers and advertisers who expect more, including:
1.) Optimized reading experiences, regardless of platforms
2.) Engaging readership opportunities, on native apps and the web
3.) E-commerce opportunities for either selling content or sponsorships
For publishers seeking to go beyond the tried and true, there is Nxtbook Ubiquity. In this presentation, you'll learn the rationale for the product, the technical advancements included with the package and - most important - the reason publisher, MedReviews, has chosen the platform for themselves.
Vice President, Marketing
At MedReviews, Jeff is responsible for all sales and marketing activities, as well as the oversight of the Program Management Center. MedReviews is, first and foremost, a medical publication company. The two primary journals are Reviews in Urology and Reviews in Cardiovascular Medicine. MedReviews is also a full service medical communications company servicing the pharmaceutical, device and biotech industry.
Marcus Grimm, Marketing Director from Nxtbook Media will offer a comprehensive demo of the unique platform.