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Putting the “Response” in Responsive Design

Thursday, May 16, 2013 - 2:00pm - Watch Now

You can bet that responsive design is at the top of publishers’ priority lists this year. For publishers, it offers an effective way to reach readers across multiple devices. For readers, it ensures a superior experience on every screen.

With responsive design, your readers aren’t redirected to a mobile site, your advertisers enjoy beautiful display, and your content gets the SEO it deserves. Win-win.

In this webinar, GTxcel will show you how to publish a responsive website and package content into responsive mobile apps that result in audience growth, a great reading experience, and more monetization opportunities that are engaging and exciting to sell.

Webinar highlights:

•    Stats on media consumption across multiple screen sizes
•    How to launch a responsive website
•    The impact on online ad inventory
•    Selecting content for use in responsive apps
•    How to justify your investment in web and mobile products
•    Tips from publishers using responsive design

Sponsored by:

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Speaker 1:

Kim Keller
EVP Sales
Kim Keller leads the GTxcel Sales organization as EVP of Sales where he is building a new infrastructure for revenue generation. Initiatives include custom media programs and expansion into new global markets. Kim is known in industry circles as a leading expert in online advertising strategy, especially for local media websites. When not focused on monetization, Kim is an accomplished pilot and antique motorcycle enthusiast and collector.


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