Digital Magazines 2012
Wednesday, May 23, 2012 - 2:00pm - Watch Now
Digital magazine models are transitioning out of the experimental phase and specific business models are gaining traction. Publishers have a better handle on who their app audience is, how they engage with the brands and how they're responding to pricing and marketing, paving the way for long-term strategies around app development and distribution. But there are still very different paths a publisher can take. Join us for this webinar to dissect the key models that show real staying power.
Executive Vice President, National Geographic Society
President, National Geographic Publishing and Digital Media
Editor-In-Chief, PCMag.com and SVP of Content, Ziff Davis