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State of the Industry: Making the Shift to Digital

Thursday, April 26, 2012 - 2:00pm - Watch Now

Digital technology continues to rapidly transform the media industry. As a follow-up to the first ever industry study on this rapid transformation, Folio and CDS Global have published a second edition of our exclusive report, Monetizing the Digital Revolution. The study provides a complete view into digital investments and revenue trends across the entire North American media industry, including both B-to-B and consumer publishers.

Join experts from CDS Global and Folio: as they share key takeaways from the study through a deep dive analysis of industry benchmarks and actionable takeaways for your business. Watch this webinar and leave with actionable insight into:

• Sources of digital revenue
• Content monetization
• Pricing trends
• Revenue projections
• Customer relationships
• Best practices
• And more

Sponsored by:

Watch Now

Speaker 1:

Jamey Heinze
Chief Marketing Officer
CDS Global
Jamey Heinze is Chief Marketing Officer at CDS Global, leading the company’s marketing efforts in all targeted industries and directing sales initiatives in new markets. In this role, he is responsible for increasing CDS Global’s brand awareness and ensuring future growth. A graduate of Penn State University, Jamey has more than 20 years of experience in technology sales and marketing and has held marketing, product management and sales positions at companies such as Xerox, Level 3 Communications, Broadwing Communications and Open Text/Vignette.

Speaker 2:

Michael Hughes
Managing Director of Research and Consulting
Red 7 Media
Michael Hughes serves as Managing Director of Research and Consulting for Red 7 Media, leading the media organization’s consulting division to enable leaders in the media, global event and trade show industries analyze data and information to make more informed business decisions. A 15 year veteran in the industry, Michael has expertise providing syndicated and custom research and consulting to Red 7 Media’s client base, giving? them a competitive edge in the marketplace


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