Mobile Media Solutions: You Need an App, and Here’s Why

Wednesday, August 18, 2010 - 2:00pm - Register now

Mobile marketing has had its share of starts and stops in recent years, but the rise of smartphones has given media companies and their advertisers an enormous opportunity to reach a huge market of both existing and new audiences with highly targeted content. In this Webinar, hear how publishers from mass-market consumer titles to small b-to-b magazines are harnessing mobile apps to create a new channel and new revenue streams. Learn what apps should do, what they should cost to build and how to generate revenue from readers and advertisers alike.

Register now

Speaker 1:

Rhonda Wickham
Director of Content
Ascend Integrated Media

Speaker 2:

Filipe Fortes
co-founder and CTO
Treesaver

Speaker 3:

Samuel O.J. Spivy
VP
Treesaver