Building a Better Business Plan for a Print Startup
Thursday, January 28, 2010 - 2:00pm - Register Now
Ads are down and the cost of entry is up. Several of the most high-profile magazine launches in recent years have gone down in flames. Yet publishers who do it right are finding that print still has legs. This Webinar will look at how to launch a successful print product in the digital age, including identifying opportunities, working with vendors, securing distribution and convincing advertisers to take a chance not just on the first issue, but locking in a long-term schedule. Join FOLIO: Executive Editor Matt Kinsman as he and his guests also explore emerging self-publishing and print-on-demand services that can help existing publishers as well as entrepreneurs.
Speaker 1:
Patrick Williams
Publisher
Worth Magazine
Speaker 2:
Bill Garrels
Group Publisher
American Cowboys Magazine
FOLIO: PRIME SPONSORS
