Webinars
Upcoming Webinars from FOLIO
Case Studies in City & Regional Publishing
This Webinar profiles one established city and regional publisher that has developed strong print, digital and event businesses to keep the competition at bay.
Thursday, July 30, 2009 - 2:00pm
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Creating a New, New Media Strategy
Today’s technology is changing faster than ever, and if you don’t keep up, you’ll be left in the dust. One way to compete in a tightening marketplace is to take full advantage of all that New Media has to offer. This Webinar will show you how.
Thursday, August 27, 2009 - 2:00pm
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Custom Publishing's Vast Potential
Niche markets are successful because they appeal to a core group that is seeking out what a publisher offers. Learn how you can tap this vast audience by focusing on a part of this growing demographic.
Thursday, September 24, 2009 - 2:00pm
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Green Publishing Standards
The word has gone out: “Green” is the new “Black,” in terms of your bottom line. Customers are demanding green initiatives everywhere. This Webinar will identify the standards you need to reach to establish your “eco-cred.”
Thursday, October 29, 2009 - 2:00pm
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Analyzing Web Development Options
This webinar will outlines what questions you should be asking when creating and updating your digital property.
Thursday, November 19, 2009 - 2:00pm
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List Industry Trends
Need to reach a specific demographic? There’s a list for that, and they’re getting more specific every day. Learn how you can parse these figures to your businesses’ advantage. There’s strength in numbers!
Thursday, December 17, 2009 - 2:00pm
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Recent Webinars
Forging Ahead: Association Publishing Success Strategies
In this webinar, we’ll cover the latest trends and successful methods in technology, staffing, content development and e-media that can help any association publication.
Thursday, June 25, 2009 - 2:00pm
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Digital Editions: The Next 12 Months
It's been a tough year for publishers, but there is hope on the horizon. Join us as we take a look ahead this year at what can be expected in terms of digital initiatives within the industry. The future is online!
Wednesday, June 17, 2009 - 2:00pm
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Breaking Through: How To Sell More Ad Pages in a Recession
In this Webinar, consumer-magazine sales veteran and Magazine Radar CEO Todd Krizelman presents an entirely new way of looking at your sales operation and an eye-opening methodology for breaking through the noise and closing more sales than ever.
Wednesday, June 10, 2009 - 2:00pm
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Applying New Technologies to Improve Your Multimedia Marketing
A new generation of audience-management solutions is available to provide publishers with alternatives to legacy systems and vendors, offering greater publisher and user simplicity and control. In this Webinar, we offer a look at the characteristics of these emerging systems, and how you can leverage them to gain control and increase revenue!
Thursday, June 4, 2009 - 2:00pm
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Behavior-Based Marketing and List Analysis
This Webinar will show you how to expand on your traditional list and database approach to better understand what your customers want, and when is the best time to approach them.
Thursday, May 28, 2009 - 2:00pm
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