Video Interview: Luke Hayman
Designer loves Esquire, thinks Niche Media covers ‘look like garbage.’
On the rooftop of the Chicago Marriott at the FOLIO: Show a few weeks ago, I did an interview with Luke Hayman, the renowned magazine designer at Pentagram and one of the conference’s speakers, about trends in magazine design. Hayman spoke quite favorably about Esquire (“I love what David Curcurito is doing”) and, I thought refreshingly, spoke openly about his disdain for the trend of “free magazines” as perpetuated by Niche Media. His argument? “They’re treated like garbage and they look like garbage.”
Tell us how you really feel, Luke!