TEXTERITY TURNS YOUR DIGITAL EDITIONS INTO
AN ONLINE STRATEGIC ASSET
Texterity is a leading provider of complete digital magazine publishing solutions. Top publishers like Time, Inc., Cond� Nast, Penton, PennWell, Hearst, Meredith, IDG, Ziff Davis and many others rely on Texterity digital editions. In addition to providing the highest quality digital magazines, Texterity also provides the expertise, value-added marketing advice and circulation-building programs to maximize your digital publishing investment. Our solution enables publishers to reduce production costs, acquire a new source of ad revenue and cost-effectively increase circulation.
PUBLISHED WEB FORMAT
Texterity’s Published Web Format (PWF) provides the only true browser-based, no-download solution. There are no cumbersome downloads or third-party plug-ins required. This is the simplest solution for the subscriber to use, and provides the greatest benefits for a publisher’s promotional purposes since there are no download or plug-in barriers. Texterity’s unique approach enables magazines to open significantly faster than other products, while providing an exact digital version of the print edition so it qualifies as part of a magazine’s audited circulation. PWF editions can be customized to provide a cohesive brand experience by using the same colors, layout and navigation as your website and your print magazine. Furthermore, PWF provides a powerful search database, complete tracking of every user click, multiple page viewing formats and subscriber management features that provide flexible control over the use of your intellectual property.
NEW AD REVENUE
Digital editions provide a profitable new source of ad revenue. From a digital bellyband or gatefold, to full-page multimedia or tip-on cards, publishers are already selling “issue sponsorships” and multimedia ads that more than pay for the digital edition. Texterity even provides a digital media kit template that you can use to help your sales representatives sell this new advertising media.
Texterity combines superior technology with publishing industry expertise, to provide a complete solution that includes both the digital publication and the comprehensive marketing programs that maximize results. With multiple programs, including immediate sampling, pass-along, instant first issue delivery and more, Texterity enables you to cost-effectively promote both digital and print editions. These programs are so successful that qualifying magazines following Texterity’s “best practices” receive a money-back guarantee of positive ROI within six months.
COMPREHENSIVE TRACKING AND REPORTING
Texterity provides the most comprehensive tracking and reporting program in the industry. This comprehensive program tracks every click – detailing who uses the publication, for how long, geographic/demographic data, how much time they spent with each article or ad and more. Information can be sorted, downloaded and parsed by individual, or viewed in aggregate. The information is so comprehensive, you may never need another focus group!
Texterity supports your business goals by offering the most
flexible solution in the industry. We enable you to choose the programs that are right for your company. We also provide customizable control over subscriber rights management, so you can set your own subscriber rules. Publishers can select from basic services to full outsourced solutions with innovative circulation-building programs.
Experience the speed and quality of Texterity. Contact us today at 1-800-455-5450 to arrange a FREE digital sample of your publication. Send us your files, and we’ll show you your future!
Name: Cimarron Buser
Title: VP, Marketing and Product Planning
Company: Texterity, Inc.
Address: 144 Turnpike Road,
Southborough, MA 01772
Telephone: (508) 804-3000 or toll free (800) 455-5450
Web site: www.texterity.com