Summit Streamlines for Digital Focus
Staffing changes enable company to take digital products ‘to the next level.'
As part of an effort to augment its e-media capabilities, Summit Business Media has made several management changes, including the promotion of John Whelan to executive vice president and head of Summit’s media division. Previously, Whelan served as senior vice president and managing director of the media division’s Investment Advisory and Professional Services groups.
In addition, Joe Haddock was named group technology director, Amanda Schuster was appointed director of e-media project development and Andrea Shin was named group marketing director. Thomas A. Fowler, who served as senior vice president and managing director of the media division’s Life/Health and Property/Casualty Insurance groups, and Life/Health group publisher John DeCesare have left the company to “pursue other business interests.”
According to Summit president and CEO Andy Goodenough, the management changes bolster the company’s digital capabilities. “As we embark on the design of our next generation of Web sites, John [Whelan] has the knowledge necessary to make the most of our digital opportunities,” he said in a statement. “Along with the other organizational changes we have made, we now have the people in place to take Summit’s digital media products to the next level, benefitting both readers and advertisers alike.”
When asked by FOLIO: to expand on Summit’s plan to take its digital media products “to the next level,” Goodenough declined to comment immediately, implying that more details will be unveiled soon.
Summit’s 17 magazines and related events serve the insurance, investment, mining and professional services markets.