Folio Stories RSS: Editorial

Editorial, Advertising Censorship a ‘Non-Issue’ for U.S. Magazines

Jason Fell — Thu, 04 Mar 2010 13:37:04 -0500

A pair of U.K. groups are taking issue with consumer magazine content—both visual and written—on their side of the Atlantic.

Starting a New Publishing Business— A Transformative Time in Life

Dan Trombetto — Sun, 28 Feb 2010 11:32:04 -0500

A new biography of Henry Luce recounts how hard it was for him to raise funding for what, in 1922, was still called Fact, “the weekly newspaper.” “It’s an awful strain on the nerves,” he wrote, “because one has to believe and believe and believe.”

Source Interlink Forms Auto Group, Brings Back Motor Trend Classic

Jason Fell — Wed, 17 Feb 2010 17:05:04 -0500

Magazine publisher and distributor Source Interlink has become the latest publisher to reorganize the edit teams of separate products under one umbrella.

Social Media as Core Edit Strategy

Jason Fell — Wed, 10 Feb 2010 09:25:06 -0500

As part of his responsibilities as director of content strategy and development at Reed Business Information, Dan Blank manages RBI's blog program, which consists of more than 200 blogs and 300 bloggers. Moving forward, Blank is focused on getting editors more involved in social media.

Kinsley to Enter Magazine Editor’s Hall of Fame

Jason Fell — Tue, 09 Feb 2010 11:47:17 -0500

The American Society of Magazine Editors announced that Michael Kinsley has been elected to the Magazine Editor’s Hall of Fame. Kinsley will be inducted at the National Magazine Awards for Digital Media in New York City on March 18.

Johnson Repositions Ebony and Jet

Jason Fell — Fri, 05 Feb 2010 15:59:34 -0500

In the face of a difficult magazine market last year, Chicago-based Johnson Publishing has revamped the editorial brand strategies at Ebony and Jet magazines in an effort to attract new, younger audiences as well as to position the company as the go-to source for news and entertainment with a “u

Signs of Life for Print?

Dan Trombetto — Mon, 01 Feb 2010 08:50:36 -0500

Only 18 consumer magazines posted ad page growth while total ad pages fell 25.6 percent in 2009, according to Publishers Information Bureau.

Editor Out, F+W Looks to Expand Role at ‘Print’

Jason Fell — Thu, 07 Jan 2010 20:09:23 -0500

SEE ALSO: Multichannel-Bent Publishers Give Longtime Print Staffers the Cold Shoulder

Advertorials Give New Life to Print

Dan Trombetto — Wed, 23 Dec 2009 13:01:36 -0500

Advertorials—the original “paid content”—are no stranger to magazines. Marketing that looks like content is always attractive to advertisers and as publishers agonize over plummeting print revenue and clients starting to do their own branded Webinars, events and even magazines, advertorials are a way to lure them back and even hit budget.

The Role of Government in Journalism

Dan Trombetto — Wed, 23 Dec 2009 10:52:21 -0500

Kicking off Day Two of the Federal Trade Commission’s recent hearings on the dismal economics of journalism last month, Rep.