Folio Stories RSS: Editorial

Matthew Petersen Joins TMG Custom Media as President

sbotelho — Tue, 10 Jan 2012 13:43:25 -0500

Magazine Launches Up 23.8 Percent in 2011

sbotelho — Wed, 14 Dec 2011 14:30:17 -0500

The number of magazines launched in 2011 jumped 23.8 percent, from 193 to 239, compared to 2010, according to magazine database Mediafinder.com. Meanwhile, the number of closures fell 13.6 percent, from 176 in 2010 to 152 this year.

CEO Perspectives

Dan Trombetto — Thu, 08 Dec 2011 11:43:04 -0500

If you thought that just because you simply survived the recession you’re in the clear, think again. Those of us who were able to continue innovating are on the right track, but there’s still much work to do.

Get Your Content Right and the Rest Will Follow

Dan Trombetto — Wed, 07 Dec 2011 14:29:50 -0500

Ten years ago business-to-business editors were grappling with how to transition from a print model to one that combined both print and online. While that challenge seems easier than the one we have today—striking the right balance of print, online, social media and even tablet apps—the goal is the same: Getting closer to the audience.

Print-Only Impressions Still Dominate Overall Magazine Audience Engagement

sbotelho — Fri, 18 Nov 2011 11:32:17 -0500

For those who still doubt that magazines have a place in the digital world, new data proves magazines’ growing digital prowess. According to GfK MRI, adults who read magazines on digital platforms (including desktop/laptop computers, tablets, e-readers and smartphones) make up 11 percent of gross magazine audience impressions.

Digital Readers 11 Percent of Total Magazine Audience

sbotelho — Fri, 18 Nov 2011 09:38:46 -0500

For those who still doubt that magazine content has a place in the digital world, new data proves magazines’ growing digital prowess.

ABC Offers Insight Into Publishing Relationships With Apple

sbotelho — Tue, 08 Nov 2011 16:21:14 -0500

The Audit Bureau of Circulations [ABC] released survey results Monday that reveals attitudes of the publishing industry when in it comes to working with Apple Inc.

Pace Lands 19 Honors at Custom Content Council’s Pearl Awards

sbotelho — Tue, 08 Nov 2011 14:12:44 -0500

The Custom Content Council received a record 638 entries for its annual award ceremony this year, and 160 guests gathered in New York City last night to celebrate the winners. Gold, silver and bronze awards were given in design, editorial and strategic initiatives in print and digital custom media.

2011 Folio: Award Winners Announced

Matt Kinsman — Tue, 01 Nov 2011 14:57:23 -0400

FOLIO:'s 2011 13 Under 30

Dan Trombetto — Mon, 10 Oct 2011 11:32:23 -0400

While it’s natural to worry about how the publishing industry is going to attract the next generation of leaders, the fact is the industry is already seeing a demographic shift, with younger people taking on more leadership roles.