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Reader’s Digest Association to Form Global Marketing Group

Jason Fell — Fri, 06 Nov 2009 11:29:58 -0500

In another reorganization after filing for bankrupcy protection, the Reader’s Digest Association is expected to announce later today a realignment of its marketing functions with the formation of a global marketing organization.

United Business Media to Close More Magazines

Jason Fell — Fri, 06 Nov 2009 10:42:56 -0500

In an interim management statement released Friday morning, London-based trade publisher United Business Media indicated that it plans to shut down more magazines before the end of the year.

Publishing Group of America to ‘Sell Beyond the Page’

Jason Fell — Thu, 05 Nov 2009 14:19:06 -0500

Newspaper magazine publisher the Publishing Group of America has restructured its sales team in an effort to expand its brand reach across media platforms like television, digital and events.

CMS Insights Wire | 11.05.09

Vanessa Voltolina — Thu, 05 Nov 2009 14:06:14 -0500

Mark Logic Adds to Microsoft Office 2007 CompatibilitySan Carlos, California-based CMS and infrastructure services provider Mark Logic Corp. recently debuted the MarkLogic Toolkit for PowerPoint, a service that allows users to more easily integrate Microsoft Office PowerPoint 2007 with the MarkLogic Server.

Integrating DAM Into Existing Workflows

Vanessa Voltolina — Thu, 05 Nov 2009 13:34:22 -0500

Over the past couple of years, magazine publishers have been looking for their digital asset management vendors to offer them even more value and convenience as the number of platforms they use to serve their audiences grows.

The CMS Proof of Concept

Vanessa Voltolina — Thu, 05 Nov 2009 13:23:47 -0500

Most of us have cycled through our share of Web CMS platforms, usually encountering fatal flaws—scalability or integration issues—much faster than we'd like. Before you make the jump to your next CMS, consider adopting a proof of concept phase before moving to a more involved pilot test phase.

Workarounds for Common Open Source Bugs

Vanessa Voltolina — Thu, 05 Nov 2009 13:11:19 -0500

The occasional technological glitch has become commonplace in many publishers' move to digital, and open source CMS platforms are certainly no exception to this rule. On one hand, publishers using open source solutions have access to a vibrant online community, which makes it easy to ask questions in a forum and receive help within a few business days.

Printers Delve Into Content Management Systems

Vanessa Voltolina — Thu, 05 Nov 2009 13:06:08 -0500

Printers have offered digital services for several years, from Web site development to digital editions to digital asset management. Now they’re moving into content management services as well.

The CMS Proof of Concept

Bill Mickey — Thu, 05 Nov 2009 13:04:18 -0500

Cost Cutting, New Business Model Top of Mind for Playboy CEO

Jason Fell — Thu, 05 Nov 2009 12:20:43 -0500

In order for the print edition of Playboy magazine to break even or be profitable, “bolder steps are required,” recently-named CEO Scott Flanders said during the company’s third quarter earnings call Thursday morning.