Sports Illustrated Launches MySI
Sports Illustrated today announced the launch of mySI, a free customizable, downloadable desktop application that provides sports fans with the latest news about their favorite teams. The new application will be launched on Aug. 30 to coincide with the launch of the magazine’s NFL Preview issue. The technology uses an SI-developed "recommendation engine" that aggregates content and links out to the top stories about the teams. It was built on top of MercurySports’ ScreenServer network.
MySI also features a ticker with the latest sports news, an across-the-Web player search feature, injury tracker, and the latest stats, standings and schedules. Fans will find more in-depth coverage is available on SI.com’s newly re-launched NFL team pages. MySI also includes a rotating screensaver featuring full-screen team photo galleries.
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