Reader’s Digest Association to Form Global Marketing Group
New organization brings consumer marketing and digital teams under one umbrella. ...More
Publishing Group of America to ‘Sell Beyond the Page’
For the first time, newspaper publisher to offer integrated multiplatform packages. ...More
Taste of Home Ramps Up Advertorials
Publisher says custom columns will be clearly marked. ...More
- UPDATE: Amid Layoffs, Condé Nast Restructures Digital Sales Team
- SRDS Merges Print Analytics with Online
- HSBC Becomes The New Yorker’s Largest Single Issue Sponsor Since ‘05
- Outsourcing Sales: If You Are Considering It, Can Your Organization Handle It?
- Minnesota-Based Custom Publisher to Close
- Summit Publishing Hosts Client Conference to Introduce New Sales Network
Events 
IAB Ad Operations Summit
Mon, 11/16/09
The Roosevelt Hotel, New York City ...details
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Boating Industry, Magazines Less Buoyant This YearLike auto and finance, the boating category is taking on water. ...More
Jason Fell -
‘Serious’ U.K. Publications Band Together for Marketing Push
Cultural Publications Group wants to cross-sell subs, some at big discounts. ...More
Jason Fell -
Google to Make Publishers Rich with Display Ads?In your dreams. ...More
Ted Bahr
Video Center
FROM FOLIO MAGAZINE
Outsourcing Sales: If You Are Considering It, Can Your Organization Handle It?
Tips for evaluating potential partners. ...more
Selling Software: From Tracking Accounts to Pay-Up
Publishers share what works for them—and what else they’d like to see. ...more
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