Tracking Behind Budget? An Adjustment Guide
Some practical tips for pushing through a first-quarter slump. ...More
Paste Places Ads in Page Number Footers
Magazine latest to allow marketers access to real estate on edit pages. ...More
The Atlantic to Rebrand for the Digital Age
Company hires agency to oversee re-tooling of 150-year-old title. ...More
- The Internet Runs on Ad Billions
- Pace Relaunches Four Seasons Magazine
- National Magazine Ad Spending Up 7.6 Percent; Regional, B-to-B Down
- Newspaper Industry Sees Biggest Ad Revenue Decline in More Than 50 Years
- Hispanic Magazine Advertising Up 22 Percent
- Magazine Embeds Glow-in-the-Dark Ad on Cover
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Tue, 06/10/08 thru Thu, 06/12/08
Jacob K. Javits Center, New York, New York ...details
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How Not to Promote Your Magazine's Special IssueStep 1: Sending e-mails with bad, sexually-charged puns to media reporters. ...More
Dylan Stableford -
Are You Good-Looking Enough to Sell Magazine Ads?Poll shows 17 percent say looks matter more than anything. ...More
Josh Gordon -
Recommend a URL in Your Client's Next Ad
Use one that gets tracked to your media. ...More
Josh Gordon
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FROM FOLIO MAGAZINE
RFP: “Request for Perjury” or Sales Opportunity?
How to handle the dreaded RFP. ...more
Tracking Behind Budget? An Adjustment Guide
Some practical tips for pushing through a first-quarter slump. ...more
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