Regional Publisher Purchases TriadLiving Magazine
Acquisition boosts Weiss & Hughes overall circulation to 135,000.
Weiss & Hughes Publishing—the Raleigh, North Carolina-based publisher of Wake Living, Luxury Homes of the Triangle and Fifteen501 magazines—has purchased regional lifestyle title TriadLiving.
Terms of the deal were not disclosed.
According to Weiss & Hughes CEO Stuart Weiss, the acquisition gives the company a “unique opportunity to have lifestyle magazines in two of the top three metropolitan markets in the state, making us an incredibly attractive vehicle for businesses that want to reach all of these markets.”
A quarterly that was launched in 2004, TriadLiving targets readers living in the “triad” area of North Carolina, including Greensboro, High Point, Winston-Salem and Burlington. It has a circulation of 35,000.