Red 7 Media Closes Acquisition of Expo Magazine
FOLIO: Alert parent company Red 7 Media today announced that it completed its acquisition of Expo Magazine from Overland Park, Kansas-based Ascend Media.
Expo joins the Red 7 event industry portfolio, which includes Event Marketer, Event Design, Agenda USA and the Event Marketing Institute, an online membership-based resource for event executives. “With the addition of Expo Magazine we now are able to provide our readers and advertisers with unmatched depth and access to content, resources and opportunities—both via our current portfolio of products and services, and those that we will develop in the months ahead,” said Red 7 CEO Kerry Smith in a statement.
Expo publisher Donna Sanford and editor Danica Tormholen will remain with the magazine, working out of Kansas. VSS Mezzanine Partners backed Red 7 with the capital for the acquisition.