Shaping the Story
The elements of a great story have changed, magazines need to stand out from the web with an elevated quality of writing, perspective, and design. This podcast explores the issues consumer, b-to-b and non-profit magazines are changing the way they are writing to stay in touch with the way audiences are consuming media.
Marie Hickey, Article Editor, Parents
Boyce Thompson, Editorial Director Hanley Wood
Melissa Weber, Editorial Director, CURE
Taken from the 2007 FOLIO: Show in New York
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