People on the Move
Thrillist goes long with Joe Keohane and more…
Thrillist is getting into longform with the launch of a new vertical aimed at feature-length stories across its food, drink and travel coverage categories.
The company has hired Joe Keohane to lead the effort. Keohane had been articles editor of Esquire most recently, and has been published in a number of other big-name titles like The New York Times, The New Republic and New York.
Keohane will be working with both in-house writers and freelancers.
“We’re not just committing to longform because we love using lots of words. We’re launching this vertical because there are legitimately amazing stories that we’ve wanted to tell our audience for years but we haven’t had the structure in place to do so,” says Ben Robinson, editorial director of Thrillist, in a statement. “Joe is just the wizard that we’ve been looking for to build this thing out and we know our guys are going to really enjoy the new stories coming their way soon.”
Here’s the rest of this week’s people on the move:
Diane Mattioli will be joining GQ as executive director, luxury and video. She will be responsible for the watch and jewelry business, as well as other accounts, and will play an important liaison role with Conde Nast Entertainment.
McGraw Hill Financial announced the appointment of Robert Easton as senior VP and chief compliance officer. He is joining the team from the NY State Department of Financial Services.
Breaking Media expanded their editorial team to include three new additions: Neil Versel as a reporter for MedCity News, Thornton McEnery as senior editor at Dealbreaker and Kathryn Rubino as editor at Above the Law.
InStyle has hired Meggan Crum as accessories director. Crum previously worked at InSyle until 2011, when she left to cofound a fashion startup, TheRunthrough, and serve as its CEO.