The Online Objection Bible (Abridged)
23 pages of strategies.
At the City and Regional Magazine Association’s annual meeting, I released the first edition of "The Online Objection Bible (abridged)." This 23-page document shares specific strategies that integrated media salespeople can use to overcome the following objections:
- "All our online $ goes to search”
- “Not enough clicks”
- “Print is dead”
- “We don’t buy integrated packages”
Download it for free here …