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Dennis Publishing Buys Site to Match The Week

Acquisition of U.K. online daily part of newsweekly’s Web strategy.

Dylan Stableford FolioMag.com
01/09/2008

Felix Dennis kept The Week out of its $240 million sale [0] of his U.S. publishing division, and now the company is buying products to complement it.

Dennis Publishing has acquired The First Post [1], a British online daily covering current affairs, from First Post Newsgroup Holdings, a private company. Terms of the deal were not disclosed, and a Dennis spokesperson declined to comment on the sale price.

The move confirms rumblings that The Week [2] would focus more energy on the Web this year, and expands the company’s current affairs portfolio.

First Post’s traffic tops a million unique visitors a month, according to Dennis. All 12 of the site’s staffers will become Dennis employees. Steven Kotok, The Week’s general manager in the U.S., called deal an “ideal match.”


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