Montreal-based magazine printer Quebecor World is expected to announce this week—possibly as early as today—that it is changing its name to Novink.

The company, according to Graphic Monthly Canada’s PrintCAN [1], applied for a trademark for "Novink" last July, and in May published the application in a Canadian trademarks journal.

A Quebecor spokesperson did not immediately return a request for comment.

The printer indicated it would change its name as part of the company's emergence from Chapter 11. In April, the company reached a $1.5 billion agreement with its creditors that it says will allow the company to emerge from bankruptcy protection [1] this summer.

Last month, Quebecor World received a letter from fellow printer R.R. Donnelley expressing interest in purchasing Quebecor for roughly $1.35 billion. A vote on a response by Quebecor’s board of directors is expected imminently [1].

A Quebecor creditor’s meeting is scheduled [2] for June 18.