This printed content is Sponsored by

Baxter Research Center -- www.brc.com

The Atlantic Unveils Redesign

Iconic 151-year-old magazine overhauled.

Dylan Stableford FolioMag.com
10/14/2008

While Newsweek has apparently started the process of reimagining its print magazine—ordering design guru Roger Black to come up “fantasy versions” of the newsweekly—another iconic American magazine, the Atlantic Monthly, has completed a radical revamp of its own.

FOLIO: VIDEO Q+A: Atlantic Media President Justin Smith

The magazine is set to unveil the redesign—just the eighth in its 151-year-history—tonight at an art gallery on Manhattan’s West Side. Pentagram, the design firm charged with the Atlantic’s overhaul, has posted some behind-the-scenes photos of the process, including a few options that didn’t make the cut.

Check out more here ...


Read the Story and Comment Now Online:
http://www.foliomag.com/2008/atlantic-unveils-redesign

,












FOLIOMag.com: The Destination for the Magazine Pro
For the latest magazine and publishing industry news headlines, features, multimedia and community logon to FolioMag.com today.

Content Copyright © FOLIO: Magazine and Red 7 Media, LLC
This printed page is provided as a courtesy for non-commercial, non-profit use. Any use of this material in a commercial manner is not permitted. For information on licensing our content, please e-mail sitecomments [at] foliomag.com.