Folio: Wire | 7.20.06
New Craft Magazine to Launch in October
ABM: Trade Show, Print Numbers Grow in 2005
American Business Media has announced the Business Information Network for Trade Show activity (T-BIN) revenue figures for 2005 reveal an 8.9 percent increase over 2004, with a total revenue $9.8 billion. With print revenues reported by BIN at $10.6 billion, combined trade show and print revenues generated more than $20.4 billion in 2005 revenue, representing an increase of 6.8 percent over the previous year, ABM said in a news release. Trade show attendance showed a slight increase as well during 2005, growing 1.1 percent over the same time last year, while net square footage was up 9.3 percent. "Again this speaks to the strength of the business media industry and the power of the combined platforms," said ABM CEO Gordon Hughes in a statement. T-BIN includes the latest data available on revenue and attendance figures for the tradeshow/exhibitions aspect of business-to-business. The Center for Exhibition Industry Research (CEIR) aggregates trade show figures. In January 2005, American Business Media augmented its reporting model for magazine advertising sales in industry markets, as relayed through BIN, by examining 22 markets comprised of all business-to-business books tracked by IMS/The Auditor, and PERQ/HCI for healthcare figures.
Questex Acquires Three Tradeshows from Show Management Inc. Business-to-business media company, Questex Media Group has announced the acquisition of three tradeshows;the International Esthetics, Cosmetics & Spa Conference (IECSC) Las Vegas and Orlando shows, and the Las Vegas Hair & Nail Conference from Show Management Inc. Founded by Magda E. Fichter in 1992, the IECSC events are the world’s largest professional esthetics, cosmetics and spa conference and event series. The series serves more than 1,500 exhibitors and 65,000 attendees. The events are held annually in Las Vegas and Orlando. The Las Vegas Hair & Nail Conference co-locates with IECSC in the Las Vegas Convention Center. The events will be integrated into the Questex Beauty Group which includes American Spa magazine, Medical Spa Report, American Spa Expo, American Salon magazine, and the International Beauty Show (IBS New York).
Survey Reveals Most Engaging Magazines
National Geographic is America’s favorite publication in terms of reader engagement and perceived quality, according to a 2005 Publication Reader Satisfaction Survey conducted by Monroe Mendelsohn Research. Guideposts, Smithsonian, The Economist and Departures, took second through fourth place, respectively. For the survey, 16,000 men and women rated more than 200 major consumer magazines and national newspapers in 21 categories on a variety of topics including readers’ perception of the overall title as well as product satisfaction (editorial content, covers, visuals/illustrations and advertising). A sampling of category winners includes National Geographic (General Interest and Outdoors), Veranda (Shelter), W (Fashion), Playboy (Men’s), The Economist (Business/Financial), Departures (Travel), Saveur (Food/Wine), Time (Newsweeklies), Rolling Stone (Celebrity), Real Simple (Women’s Lifestyle), Marie Claire (Younger Women) and Parents (Parenting). The study is used by both publishers and advertisers to judge reader engagement and brand recognition. The 2006 study also will look at leading search engines, publication Web sites and major ad-supported Web sites.
Pace Communications Wins 23 APEX Awards
CMT and Publishing Group of America Produce Special Newspaper Insert
Quince Girl Adds 8 Expos to Its Calendar
California Production Manager Passes
Warne worked in the printing industry for more than 30 years, beginning his career at Creative Press in Anaheim, California, and then at Quad Graphics, also in Anaheim. He joined BowTie Inc. in February of 2000.