Folio: Wire | 06.08.06
By Linda Zebian
The Minneapolis-based bimonthly, Utne has been acquired by Ogden Publications Inc. The terms of the deal were not disclosed. Utne has a paid circulation of 225,000 and was launched in 1994 as a digest for alternative ideas. The title joins Odgen’s collection of other conscientious lifestyle titles including Mother Earth News, Natural Home and Herbs for Health.
The title is known for its struggle for profitability. In 2001 the title was able to break even for the first time in six years, and the new publisher is already making moves to cut costs. According to TheDeal.com and St. Paul Pioneer Press, three of the magazine’s current 24 staffers have already been fired, while several other full-time employees getting the "contact worker" label.
Highlights Celebrates One Billion Copies
Highlights for Children, the 60-year-old, Columbus, OH-based publisher of Highlights magazine, will next week celebrate the printing of the one-billionth copy of Highlights with the August 2006 issue print run. Printer, Quebecor World will host a celebration of the event on June 14 at its offices in Clarksville, TN.
Maxim Makes Vegas Hotel, Casino Deal
Maxim and real estate developer Concord Wilshire Partners will build a luxury Maxim Hotel & Casino on the Las Vegas strip, the men’s magazine announced this week. Maxim and its publisher, Dennis Publishing will be involved in all of the aspects of the development. The project will begin in late 2007 and is slated to open in 2010. The magazine plans on making the venue a showcase for advertiser and sponsor events.
Active Interest Media Acquires American Cowboy
Active Interest Media has acquired American Cowboy in efforts to build a western living and art publishing group around the title along with Southwest Art. The bi-monthly lifestyle magazine is in its 12th year of publication and has an ABC audited circulation of 80,000.
Custom Publishing Council Relaunches Web Site
The Custom Publishing Council has relaunced its Web site. Visitors can now browse through the list of 90 CPC members, find stats demonstrating the power of custom publishing, learn the history of custom publishing, download pertinent news articles and gather information regarding upcoming CPC events, education and training seminars. Other features include a member profile sections, member case studies, information on the Pearl Awards and a best practices section.
New Hearst Building Unites Staff
The new 46-story Hearst headquarters brings all 1,800 Hearst employees under one roof for the first time. At a staggering $700 million, the glass tower was designed by architect Sir Norman Foster and was built atop the original building, which was finished in 1928. The Hearst building is located near Columbus Circle in New York City.
New Bridal Title Targets Unconventional Audience
With This Ring from Feit Family Ventures caters to weddings for all types of relationships including straight, gay and lesbian, interfaith, interracial, and unique destination weddings.
The idea is based upon the winding entry from the magazine concept contest hosted by Citizen Culture Magazine, which promised the first place winner a 20 page spread in an upcoming issue of the magazine. Editor and Publisher of Citizen Culture, Jonathan Feit has since decided to turn the idea into a quarterly title designed to put a variety of types of weddings on equal playing field. The idea for With This Ring was submitted by Boston University Students Stacy Chamberlain, Rowena Yow, and Tia Albright.
Value Chain International Acquires Digital Publishing Solutions
Value Chain International Limited, a global information management and digital publishing solutions provider, has acquired Digital Publishing Solutions from 1st Software Limited, Singapore. The merger will enhance Value Chain’s digital capabilities by adding content digitalization, distribution and monetization services. The terms of the deal have no been disclosed.
Life Coaching Firm Launches Magazine
Dash Systems, an executive and life coaching firm, has launched DASH, a lifestyle and health title focused on overall well-being and how to live a more balanced lifestyle. The magazine will cover spas and wellness centers, diet and exercise and industry expert interviews and is available nationwide on newsstands.
Hemispheres Targets Wealthiest Audience
According to the latest MRI figures, Hemisphere, the official in-flight title of United Airlines, has the highest household income at $119,588. Of the top ten magazines with readers with the highest income, five were airline magazines.
Conde Nast Selects Name, Launch Date for Business Title The first issue of Conde Nast Business Media Group’s new business magazine, Conde Nast Portfolio will hit shelves in May of next year, the company announced this week. The magazine will go monthly in September 2007, and will have a companion Web site with unique content.
Executive Travel to Join BPA
American Express Publishing lifestyle title, Executive Travel has applied for consumer magazine membership in BPA Worldwide. It will take about 12 months to complete the initial circulation audit.
AARP Readership Increases
According to the Spring 2006 MRI report AARP The Magazine is now reaching 28.5 million adults, which counts for 13 percent of the entire U.S. adult population. The number of readers increased 2.4 percent from last year. The average household income and home value of its readership rose to $53,693 and $268,335, respectively.
Ukraine-based Expert-Ukraine launches English Version
The English language version of Expert-Ukraine, a Kyiv-based quarterly publication with a circulation of 10,000, launched in this country last month. The publicatino is a business magazine that seeks to encourage Americans and western Europeans to invest in Ukrainian businesses and real estate.
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