Folio Top Women: Evelyn Webster
Executive Vice President, Time Inc.
Evelyn Webster is an executive vice president of Time Inc., one of the largest media companies in the world. In the U.S., Webster oversees the business operations and strategy for 17 award-winning brands that reach nearly 75 million consumers in print and desktop, including 42 percent of the women in the U.S.
The myriad of brands she leads are All You, Black Ink, Coastal Living, Cooking Light, Departures, Essence, Food & Wine, Health, InStyle, People en Español, People StyleWatch, MyRecipes.com, Real Simple, Southern Living, Sunset, This Old House, and Travel + Leisure. Webster also presides over Time Inc.’s business in the U.K., IPC Media, a leading multi-platform publisher that produces the country’s most iconic and best-loved titles, such as Country Life, Horse & Hound and Wallpaper, among many others devoted to house, home, fashion and lifestyle content.
The brands under Webster’s purview offer true multi-channel experiences through print, web, mobile, tablet, TV, branded books, membership clubs, licensed products, events and 40 editions published in more than 80 countries and in 20 languages. The U.S. portfolio is home to the number-one luxury fashion brand (InStyle), number-one women’s lifestyle brand (Real Simple), the number-one smart-shopping brand (All You), the number-one travel brand (Travel + Leisure), the top epicurean brands (Cooking Light and Food & Wine), and the seventh-largest monthly paid consumer magazine in the nation (Southern Living).
Webster assumed oversight of her current portfolio in 2014 and the oversight of the Time Inc. Affluent Media Group (Departures, Food & Wine, and Travel + Leisure) in 2013 following Time Inc.’s acquisition of the former American Express Publishing Corporation. Since joining the company as executive vice president in 2011, she served as group president of the former Time Inc.’s Lifestyle Group. Previously, Webster was CEO of IPC Media, beginning in January 2009. During her time at IPC, Webster launched three of the most successful new brands of the past decade: Look, Pick Me Up, and www.goodtoknow.co.uk.